Privacy Policy

Last updated: October 19, 2025

1. General Provisions

This Privacy Policy describes how IOTel (hereinafter — "we", "our") collects, uses, stores, and protects your personal information when using our website it-ritm.com (hereinafter — the "Site").

By using our Site, you agree to the terms of this Privacy Policy. If you do not agree with any of the provisions, please do not use our Site.

2. Data We Collect

2.1. Data you provide directly:

• First and last name
• Email address
• Phone number
• Hotel or company name
• Information about the number of rooms
• Other data you provide via feedback forms

2.2. Data collected automatically:

• IP address
• Browser type and operating system
• Date and time of visit
• Pages viewed
• Referral source to the Site
• Cookies and similar technologies

3. How We Use Your Data

We use the collected information for the following purposes:

• Providing information about our products and services
• Processing requests and inquiries
• Calculating energy savings for your hotel
• Providing commercial offers
• Improving Site performance and user experience
• Analyzing visitor behavior to optimize content
• Compliance with legal obligations

4. Google Analytics and Cookies

4.1. Use of Google Analytics

Our Site uses Google Analytics — a web analytics service provided by Google LLC. Google Analytics uses cookies to collect anonymous information about how visitors use the Site.

The information generated by the cookie about your use of the Site (including your IP address) is transmitted to and stored by Google on servers in the United States. Google uses this information to:

• Evaluate Site usage
• Compile reports on Site activity
• Provide other services related to Site activity and internet usage

4.2. Types of Cookies

We use the following types of cookies:

• Strictly Necessary cookies: required for basic Site operation
• Analytical cookies: help us understand how visitors interact with the Site (Google Analytics)
• Functional cookies: remember your settings and preferences

4.3. Managing Cookies

You can control and delete cookies through your browser settings. However, this may affect the functionality of the Site. More information on managing cookies:

• Google Chrome: chrome://settings/cookies
• Mozilla Firefox: about:preferences#privacy
• Safari: Preferences → Privacy

5. Data Transfer to Third Parties

We do not sell, transfer, or disclose your personal information to third parties, except in the following cases:

• With your consent
• To service providers who assist us in our operations (e.g., Google Analytics)
• In cases provided by applicable law
• To protect our rights and safety

6. Protecting Your Data

We take appropriate technical and organizational measures to protect your personal data from unauthorized access, modification, disclosure, or destruction:

• Data encryption during transmission (SSL/TLS)
• Restricted access to personal data
• Regular security system updates
• Monitoring for unauthorized activity

7. Your Rights

According to personal data protection laws, you have the right to:

• Receive information about the processing of your personal data
• Request correction of inaccurate data
• Request deletion of your personal data
• Restrict the processing of your data
• Withdraw consent for personal data processing
• File a complaint with the relevant supervisory authority

To exercise your rights, please contact us: iotel@it-ritm.com

8. Data Retention

We store your personal data only for the period necessary to achieve the purposes described in this Policy or for the period established by law.

9. Links to Other Sites

Our Site may contain links to other websites. We are not responsible for the privacy policies of such sites. We recommend reviewing their privacy policies.

10. Children

Our Site is not intended for persons under the age of 18. We do not knowingly collect personal information from children.

11. Changes to the Privacy Policy

We reserve the right to make changes to this Privacy Policy. We will notify you of any changes by posting the updated version on this page with a new update date.

12. Contact Information

If you have questions regarding this Privacy Policy or the processing of your personal data, please contact us:

• Email: iotel@it-ritm.com
• Phone: +38 (093) 708-25-68